From Doordarshan to OTT: The Evolution of Entertainment in India
How Streaming Revolutionized Entertainment in India:The Rise of OTT in India India's entertainment landscape has undergone a dramatic transformation. Gone are the days when viewers had just a handful of channels to choose from on Doordarshan, the national broadcaster. Today, a staggering amount of content is available at our fingertips thanks to the rise of OTT (Over-the-top) platforms. This article explores this fascinating journey, tracing the evolution of entertainment in India and the impact of OTT on traditional media. The Era of Doordarshan: A Glimpse into India's Television Beginnings Doordarshan, literally translating to " distant vision," wasn't just India's first national broadcaster, it was a pioneer that ushered in a new era of entertainment and information dissemination. While the year 1959 marks the official launch, the journey began a few years earlier with a pilot project. Humble Beginnings: A Spark of Innovation (1956-1959) The seeds of Doo