How Amazon Plans to Compete with other eCommerce Players in India

How Amazon Plans to Compete with other eCommerce Players in India

Too far, the Indian internet has emerged as a theatre for startups and global digital corporations, with rivalries raging between rivals like Flipkart and Amazon, Uber and Ola, as well as Swiggy and Zomato. The nearly 150-year-old Tata Group is allegedly working on a "super app" that will integrate all of its services, including food and groceries, fashion and lifestyle, electronics, insurance, financial services, and education, healthcare, and utilities, into a single platform. Tata Sons chairman Natarajan Chandrasekaran told the Financial Times in August that the company hoped to deploy the app by the end of the year.

The oil-to-telecom company Reliance Industries, which has been in business for over half-century, has made significant investments in the internet area this year, as well as bringing in new investors like Facebook and Google. According to reports, Mukesh Ambani's business, Reliance Industries, also plans to create a super app in conjunction with Facebook. From food delivery to lifestyle retail, Ambani's internet businesses cover the gamut. Experts feel that despite their tardiness, these political heavyweights have a strong chance of winning.
For some time now, significant tech initiatives made by Reliance Industries have been making headlines. In addition to its online lifestyle platform Ajio, Jio presently operates JioMart, a supermarket delivery business in conjunction with WhatsApp. It bought e-pharmacy Netmeds and a 15% interest in online lingerie shop Zivame last month.

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